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Memberships

Membership Medicine

Priced transparently

Three online memberships to find the root cause — Health Optimizer 360, Health Optimizer 360 Plus, and BHRT — for patients in California, Hawaii, and New Hampshire. Each starts with a complimentary 15-minute consult.

Membership plans

Functional Medicine · Active Root Cause Analysis

Health Optimizer 360 Plus

A deeper, complexity-informed root-cause workup plus ongoing physician-led care.

$439/mo

or $419/mo prepaid annually (save $240)

  • Unlimited email support after initial consult
  • Complex Dx workup: $500–$3,600/mo, by case complexity

Complex cases (mental health conditions, chronic fatigue syndrome, mold, Lyme disease, MCAS, fertility programs, PCOS, cancer, autoimmune disease) may carry additional fees. Missed or late-cancelled visits (under 24 hours’ notice): $400.

Full pricing

Compare rates

Membership and consultation rates by program
ServiceHealth Optimizer 360 PlusHealth Optimizer 360BHRT
Monthly membership$439/mo$439/mo$149/mo
Annual prepay (save $240)After the initial consultation$419/mo, $5,028/yr$419/mo, $5,028/yr$129/mo, $1,548/yr
General consultationInitial intake: 90-min. minimum · rate set by case complexity$399–$990/hr$399–$550/hr$399–$550/hr, Initial consultation
Follow-up consultationLab review & plan adjustment$650/hr$550/hr$360/hr
Complex Dx workupActive Root Cause Analysis$500–$3,600/moNot offeredNot offered
Medical record reviewOld records, labs & imaging$200/hr$200/hrNot offered
Billed separatelySupplements, meds, labsSupplements, meds, labsHormones, meds, labs

Supplements

Supplements from Dr. Sonya’s dispensary

No membership required

Professional-grade supplements Dr. Sonya trusts, available to anyone. Order online through Fullscript and have them shipped to your door.

SF Peninsula house calls

Concierge Case Management

Ongoing physician case work, care coordination, and priority access for concierge house call patients. Each house call is billed separately at the visit rate.

Priced by case complexity: from $499/mo for simpler needs to $3,999/mo for complex cases.

$499–$3,999/mo

House call fees billed in addition

House call details